Volume Buyers

Keeping you informed and updated!

Crisis: A Balancing Act

When trying to make decisions and predictions for the future on a large scale it is often best to observe how similar decisions have affected a smaller sample system.  For instance, our Nation is facing a potential housing crisis if the wrong decisions are made, and looking at Washington State as a smaller sample of what may happen to the entire country will give us some insight on how decisions we make now could generate a negative surprise in the future.

Right now we are facing a dilemma between preserving the environment and preserving affordable housing.  We have to protect land from development in order to have sustainable wildlife, national parks, and farming, but we also have to continue access to developable lands to keep land and housing costs from driving people into homelessness.  If we look at Washington State’s battle with this issue we can see how the scales can tip over time.

In 1990 the state of Washington began discussions on the “Growth Management Act” because the state had a booming population and there were concerns that it would outgrow its available resources.  The “Growth Management Act” was put into place in 1994 and has been great at preserving Washington’s natural lands.  In 1994 7,332 manufactured homes were placed in Washington State.  In 2013 661 were placed, a 91% decline in 20 years.  This is because the preservation of lands, which in and of itself is a good thing, is causing the state to have exponentially increasing land and home prices.  According to a recent study (4-2016) the median price for a home in Washington State increased by 11% over the previous twelve months.  Land and housing is a very important commodity and manufactured home communities can play a key role in sustaining a practical and affordable means to house hard working Americans.

It is important to preserve lands and keep America’s resources plentiful, but we also need to think of how today’s decisions can impact the future.  We were founded on the right to life, liberty, and pursuit of happiness, but sometimes we get in our own way.

June 4, 2016 Posted by | General Information | , , , , , , , , , | Leave a comment

Selling Homes To A Generation of Perpetual Children

Over 32% of 18-34 year old’s in the largest generation our country has ever produced somehow cannot seem to move out of their parent’s house.  Let me repeat that for clarification, millennials are the largest generation America has ever produced.  They are not simply the largest now because baby boomers are on the decline, millennials are a larger group right now than baby boomers were at their peak.  If this massive group of people is waiting so long to branch out onto their own, what impact does this trend have on the housing market?

Is there anything you are doing right now to account for this shift?  Is marketing toward this age group even an effective way to manage your time and resources?  During my career with home sales I have found myself in a couple of different selling positions.  Position one, I am trying to convince a customer to buy my house instead of my competitor’s. Position two, I am trying to convince a customer to buy my house instead of rent an apartment.  Position three, I have already sunk the deal and am just trying to sell up and cross sell price driving options.  In all three of these positions I am selling to a customer who is actively shopping for a home, at no point am I trying to sell to someone who is uninterested or unable to buy my product.

Is this the key to the dilemma?  Should we just stop trying to pull 20 year olds out of the basement and focus on people 30 and above?  There is still a large portion of the 18-34 age group that are potential home buyers and they will come to us when they are ready to purchase a home, but maybe it is not in our best interest to try to find them.  Eventually 18 year olds will be 35 and enter the age group of home buying should we just hang tight and focus on them when they are ready?

June 4, 2016 Posted by | General Information | , , , , , , , , | Leave a comment